American Museum of Natural History Le Perigord restaurant website design by Lee Willett / Studio 23

Website Design and Development

For over twenty years our team at Studio 23 has been providing creative services including web design to businesses in the New York City area and across the country. We are unrivaled in our commitment to quality, functionality, customer service, hard work and award-winning design talent.

Don’t know your ASP from your DNS? No worries, we’ll work with you from inception through launch to ensure your site communicates and functions to meet your business goals. Every dollar spent for online marketing will yield a return on your investment (ROI) by capturing more of your audience through new channels including search engine optimization (SEO), social media, blogging, web design, web marketing and web usability. We specialize in small business web design, working within tight timelines and budgets.

Our small business web design clients get rave reviews about their sites but the way a site looks is only the tip of the iceberg. Before we design anything, we architect the site, accounting for the messaging that the client needs to communicate to visitors. We consider how best to optimize the site so that search engines can catalog it easily. We consider how often content needs to change, if there are promotions that the client can offer, if data collection can be part of the site, and whether the site also needs to be viewed on mobile devices. Once we determine what the client needs, we can begin writing and designing the site. That’s one small part of our small business web design service.

How long does it take?

A small business web site can be up and running in a couple of weeks if necessary. Large sites take more time. We work closely with our clients to understand their needs and develop timelines that are realistic and within clients’ goals. Investing time at the early stages of the process often pays off later with smoother production and delivery.

How much is this going to cost?

Good question. It depends on the scope of work. A 100-page site with e-commerce, Flash, advanced technology, written anew, will cost more than a simple WordPress blog installed with a tweaked template. Similarly, a small business web design will be quicker than a Fortune 500 multi-level web store. If you’re looking for the cheapest web design shop, look elsewhere—we may not be able to help you. But if you are looking for value, then we’d like to meet you. We offer the same knowledge, skills and thinking as the highest priced Madison Avenue firms at a more affordable price. That’s why small businesses love us. We ask our clients to think of the process this way—a website isn’t like buying a stack of business cards. It’s not a line item on your P&L. It’s an investment like a new building that will house your store. Done right, your website will last for years and the cost can be amortized over that time.

So, now what do I do?

Have a small or medium-sized business? Give us a call at 914 963-3808 or complete our contact form. We’d love to talk to you about your needs.

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